Farm to Shampoo: Organic Apples and Offsetting Carbon Emissions

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Regeneration Canada, DocTerre, Oneka, and Propagate Ventures have teamed up to plant an organic apple orchard that will offset the carbon footprint of the Living Soils Symposium Montreal.

In October 2017, the Living Soils Symposium Montreal - hosted by Regeneration Canada - brought together farmers, soil scientists, practitioners, politicians and citizens to discuss and define our role in healthy soils. Over three days, we presented, learned, exchanged experiences, and built relationships. Participants came in from Canada, the United States, and as far away as France, Uruguay and Hong Kong. Having arrived by train, plane, and automobile, our carbon footprint was measurable: we’ve decided to sequester that carbon back into the ground, using agroforestry, which sequesters carbon in both the above-ground biomass and the soil, while creating economic value.

Agroforestry is the intentional integration of trees and shrubs into row-crop and livestock farms to serve people, place, planet and profit. Rows of timber trees slow the wind. Blocks of evergreens provide cattle with shelter in the winter and shade in the summer, decreasing stress and increasing weight gain. Orchards produce food and diversify farm income. In the context of carbon, a tree is the opposite of a smoke stack. Trees sequester carbon in their trunks, branches, and roots, and in the soil beneath, all the while cleaning our air and water.

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Agroforestry and the use organic apple cider vinegar

Oneka is an all-natural personal care products company headquartered in Frelighsburg, Québec. Apple cider vinegar restores our natural scalp pH, making for healthy hair and a fantastic shampoo ingredient. It’s also antibacterial, a detangler and reduces split ends. Oneka plans to incorporate apple cider vinegar into their hair products, and aim to plant an organic apple orchard and vertically integrate from farm to shower. The family of Philippe Choiniere, Oneka’s CEO, has been growing apples for over 35 years, making this carbon-offset project  a perfect fit.

Tree crops and healthy soil foster a sense of permanence. Together, lets invest in living systems and soil.


Propagate Ventures works with land managers, investors, and brands to add profitable tree crops to farmland, offering a turnkey solution to diversify farm income. In partnership with Oneka, Regeneration Canada, and DocTerre, Propagate Ventures will assist in the installation and management of the orchard, offsetting the emissions from the Living Soils Symposium Montreal.